Core Video Assets
vbc
Video Business Cards
A Video Business Card (VBC) is a brand video that presents various aspects of a business in a specific order: who the business is, why they do what they do, what they do, how they are different, and a call to action (CTA).
Testimonials
A video testimonial is a video of a customer or client praising a company. It’s one thing for a business to create their own advertisements that talk about the features & benefits of their product or service. It’s another to let people see how it improves real customers’ lives!
Frequently Asked Questions
FAQ videos are an effective way to deliver information to prospects, addressing common questions and objections. This saves time by providing information upfront, freeing businesses to focus on growth.
How its made
Process Videos
A process video takes a prospect through your client’s process and how it all works at a much deeper level. If a VBC was the wide lens of all aspects of the biz, the process video is the zoom lens on how they accomplish their transformation in greater detail.
Case Study Videos
A case study is a video where you interview your client about a specific scenario they encountered, how they dealt with or overcame that, and the final outcome that they were able to achieve.
Ads
Video Advertisements
A video ad is a video meant to capture the attention of a potential customer and entice them to take action, usually to visit a website. Businesses can run paid video ads on platforms like Facebook, Instagram, and YouTube to get in front of potential customers.
vls
Sales Videos
A "sales video" or a "video sales letter" (VSL) is a video designed to get a potential customer to take a specific action, such as making a purchase or signing up for a service.
Video Podcasts
Video podcasts can cover a wide range of topics, including news, entertainment, education, storytelling, interviews, and more. Typically they are episodic in nature and available for streaming or download online.
Social Media Content
Social media content can establish authority by demonstrating expertise and knowledge in their particular field, providing valuable information and insights, and building a loyal following. We can help our clients by creating high-quality video content for them to share on different social media platforms (Facebook, LinkedIn, Instagram, Youtube, etc…) on a regular basis.