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Dick's Sporting Goods

Rather Be Strong — Fall Lineup

Post-production for Dick's Sporting Goods' fall clothing collection, shot by a renowned cinematographer in the Chicago area.

Still from Dick's Sporting Goods: Rather Be Strong — Fall Lineup

The ask

Dick’s Sporting Goods had a fall clothing collection to launch, and it needed video that showed the collection off in the brand’s own voice.

What we did

This was a post-production project. The footage was shot by a renowned cinematographer in the Chicago area. Our job was to take that footage through post-production and turn it into the finished spot, with the clothing front and center.

What happened

Dick’s came away with a clear brand voice for its fall collection.

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